WHAT IS THIS?
Clarity, perspective, and
practical direction.
You don't need to have it all figured out. And you probably don't need more information.
Maybe you...
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Have an idea you're trying to turn into a business.
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Have a business that's already moving, but something isn't working.
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Have too many ideas and no clear sense of which one deserves your attention.
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Have consumed plenty of advice, but still aren't sure what actually applies to your business.
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Simply need another perspective before making a decision.
That's what these sessions are for.
We'll cut through the noise, make sense of what's in front of you, and figure out what makes sense for your business.
HOW I HELP
Untangle.
Explore. Decide.
What's actually happening?
What possibilities are you missing?
What deserves your attention next?
One conversation. A clearer direction.
What's on your mind?
You don't have to arrive with the right category—or even a perfectly defined question. Bring what's on your mind, and we'll figure out where to start.
Business
Direction
What you're building, who it's for, where you want to go, and what deserves your attention.
Business
Foundation
Offers, pricing, customers, priorities, and the decisions underneath them.
Business
Communication
Positioning, messaging, marketing ideas, customer connection, and what's not quite working.
P.S. You don't have to choose the category before you book. We'll figure out where to start.
📍Est. in Los Angeles · Remotely Available
MY APPROACH
No 30-page strategy deck required.
Sometimes you don't need another program, retainer, course, or complicated plan.
You need an experienced outside perspective—someone who can step back, see the bigger picture, and help you cut through the noise.
One focused conversation. 90 minutes to think, question, explore, and get unstuck.
I ask the question underneath the question. I connect the dots. I challenge assumptions. And I help you figure out what actually deserves your attention.
No prescribed formula. No pile of homework. No trying to turn your business into someone else's business.
Bring me the mess. We'll make sense of it.
Hi, I'm Yasmin.
I've spent the last decade working across marketing, branding, websites, entrepreneurship education, and business advising.
That range has taught me to look at a business from more than one angle—and to notice how the pieces connect.
But the part of the work I enjoy most isn't any one discipline.
It's helping people figure things out.
I like asking the question underneath the question. Finding connections. Seeing possibilities that aren't obvious at first.
And, most of all, making complicated things feel a little less complicated.
You know your business. I bring a fresh set of eyes.
A Wider Perspective
I've worked with entrepreneurs through business education, advising, marketing, and brand strategy, partnering with organizations that support early-stage entrepreneurs and small businesses.
WHAT ENTREPRENEURS SAY
Real Clarity. Real Confidence.
Hear from entrepreneurs who've brought their questions, challenges, and ideas to YVZ Creative—and walked away with a clearer perspective, practical direction, and confidence in what comes next.
"Yasmin understood the heart of my business problem and her recommended solutions were on point and very helpful. She was focused, experienced and very professional the entire time."
Liza Jackson
Reliable Back Office Solutions
"...Despite having running multiple businesses through out the years, I always felt there was some insight I was missing. Yasmin has great perspective that she offers due to her extensive experience with working along side many small and established businesses..."
Abraham Cuenca
SELA Tech Hub
"...I have had a small side business for many years now, but needed an experienced and knowledgeable eye to look at what I had and help me make adjustments. She conducted each session with great ease, making each hour with her enjoyable and effective..."
Kimberly Souliere
BabyKakes in LA
Not Sure What To Do Next?
Let's figure it out—together.
You don't need another tab open, another strategy to save, or another piece of advice to sort through.
Bring me what's on your mind. In 90 focused minutes, we'll cut through the noise, explore your options, and figure out what deserves your attention next.
Business Clarity Session · 90 minutes · $175 · 100% Virtual